Wunderground.com sold to The Weather Channel Companies
It's true. After 17 years as an independent company, Weather Underground has been sold, and will now be part of The Weather Channel Companies (TWCC.) As one of the founders of Weather Underground, I am excited about embarking upon this new chapter in our company's history. Having the infrastructure, resources, and content of The Weather Channel Companies will enable wunderground to create some great new products, and improve the quality and reliability of our existing content. We will now be called Weather Underground, LLC, and will maintain the wunderground.com web site as it is.

Figure 1. The original seven founders of wunderground.com, plus our first employee, circa 1998. In front, from left to right: Chris Schwerzler, Jeff Masters, Jeff Ferguson. In back: Dave Brooks, Alan Steremberg, Perry Samson, Chuck Prewitt, and Mike MacDonald.
The wild ride that began in 1995
Back in 1995, when the newly created commercial Internet put up for sale domains with a ".com" designation, and Weather Underground, Inc. became the world's first commercial weather web site, I could not have anticipated the wild ride that brought us to where we are at today. We registered the 2,000th domain ever taken, "wunderground.com", in 1995, missing registering "weather.com " by a month. Later that year, a group of executives from The Weather Channel visited us in Ann Arbor, inquiring on how we might work together. No sale resulted, but over the years, The Weather Channel and Weather Underground have had a number of meetings to discuss a possible merger. Many other companies have inquired about buying us, but we have always opted to stay independent, in order to nurture our creative, alternative weather web site and keep breaking new ground. The company's growth was slow at first, since we never took venture capital money. We grew from 6 employees in 1999 to 20 in 2009. But in the past three years, Weather Underground entered into a rapid period of growth that saw our staff more than double to 57 people. With a swelling user base around the globe, and with demands for our services to be made available across so many new digital platforms like mobile phones and tablets, the board recognized the need for an even greater injection of resources, and the decision was made to merge with The Weather Channel Companies.
How will the merger with The Weather Channel improve wunderground?
The Weather Channel is committed to keeping the Weather Underground brand and the web site in its current form. Weather Underground CEO Alan Steremberg will remain in charge, and our meteorologists and developers will continue to create the ground-breaking weather products that we're renowned for. The plan is to make both wunderground.com and weather.com stronger, by sharing content and infrastructure. Many Weather Underground features, such as our Personal Weather Station data, WunderMap, and my blog, are scheduled to also appear on the weather.com web site in the coming months. My blog's main home will continue to be wunderground.com, and I have been asked to continue to write the same variety of science-based posts on hurricanes, extreme weather, and climate change that I've provided since 2005. I enjoy communicating weather science, and am pleased I will be able to do this for both wunderground and The Weather Channel, which has an audience about three times as large as wunderground's.

Figure 2. One my favorite wunderphotos: a rainbow in Cyprus. With over 1.5 million wunderphotos uploaded, the wunderground community has helped make the web site far better than the employees could have done on their own.
For more information, see our press release, and WU meteorologist Shaun Tanner's blog.
Jeff Masters
Reader Comments
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dude, really?
Wow, another voice of reason....
Ok, plus this post if you dont see this merge as being bad.
k
I expect there will be an increase in traffic (and potentially trolls) on my blog in the coming weeks. Last I saw, the timetable was to put my blog on weather.com by July 25. I expect there will be no comments allowed there at first, but don't know for sure. I don't know what kind of cross-linking will occur from weather.com to WU; I suspect not much this year.
Jeff Masters
LOL! That was great Doc! No matter how I feel about TWC it doesn't matter. All that matters is that you get the respect you and this blog deserves. Hopefully you and your staff are getting paid nicely now.
My name is Peggy
best of luck....maybe someone will invent troll spray by then....
What happened to the intellectuals on here
you are just viewing this through old biases built off a few blown forecast, the superiority or our knowlege to TWC programming, and a few TWC jokes.
Try to be objective
this is worse than when wendy's bought arbies, and arbies was supposed to become a clown place
This is telling
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353. GeorgiaStormz 7:52 PM GMT on July 02, 2012 +0
Quoting Ameister12:
People are worrying that WU is going to change for the worse. They probably should read this section again.
"The Weather Channel is committed to keeping the Weather Underground brand and the web site in its current form. Weather Underground CEO Alan Steremberg will remain in charge, and our meteorologists and developers will continue to create the ground-breaking weather products that we're renowned for."
Calm down. WU isn't gonna change.
Wow, another voice of reason....
Ok, plus this post if you dont see this merge as being bad.
Yes, THIS. No disrespect to Dr. Masters or any of the WU team. In fact quite the contrary - the pessimism about the future of WU is precisely BECAUSE the founders will not have as much say in its direction. We could trust that the old team had our best interests at heart. We cannot say with any certainty that will continue to be the case in a year or two. I will remain a member unless and until those changes start trickling down.
I cannot stand the Weather.com website because it is very hard to navigate, locations of certain features constantly change, and the ad's take over your PC. Every time I get ready to click on a map an ad pops up right as I am clicking. Then I have to wait for the ad to close so I can try again.
What will this mean for those of us that get free membership for streaming weather station data? Will the wunderground app still work?
trasnfer
im still here
7:55 PM GMT en Julio 02, 2012
Sure. My wife's not too happy with the sale, for some of the reasons y'all have expressed here. But change is the only constant in life, and after 17 years, I'm ready to be done managing the company. I want to focus on reaching as many people as I can with the message that we have pushed our climate to a new, more dangerous state. We'd better start taking strong action to prepare for what's coming.
Jeff Masters
If Bain Capital owns WU, then look for half your staff to be fired and the rest of the work outsourced. You'll be kept around and have to pay them gargantuan management fees, then leverage yourself to pay them back for buying you.
When they do so, just start a new blog and a lot of us may follow you.
lol
Quoting CosmicEvents:
Not this year, but it's just a matter of time before Bain Capital outsources the blog commenting to China/India, where they can blog faster and cheaper....
and I am From Mumbai
will the blogs be geting a face lift and will there be new toys added or re move?
i seriously doubt blog membership will increase any time soon
WOAH usually if the wife says no, Its a definite no! howd you manage to get it through her Doc?
He told you the point.
GO back and read it. Again
Ok, now im sure this is a mistake
When wife aint happy, nobody is happy.
What have I become
My sweetest friend
Everyone I know goes away
In the end
And you could have it all
My empire of dirt
I will let you down
I will make you hurt
doc thinks it will.
If this works, congratulations to all involved.
he doesnt know yet
...
i KNOW.
we are averaging about a comment every 15secs, the initial shock should be abating now
Reported!
..and we go first to Jim Cantore, standing right inside a Hebert Box. Jim, are those tunnels I see in the box?"
Ill cover N GA severe weather, but im more likely to make the storms die with my kind of luck
Miami that is. LOL!!!
What is the shower curtain joke, i still dont get it
I'll do the same for North Atlanta...
JFV weather reporting from his bathroom weather office back in the day.
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