Dr. Jeff Masters' WunderBlog

Wunderground.com sold to The Weather Channel Companies
Posted by: Dr. Jeff Masters, 6:30 PM GMT en Julio 02, 2012 +38
It's true. After 17 years as an independent company, Weather Underground has been sold, and will now be part of The Weather Channel Companies (TWCC.) As one of the founders of Weather Underground, I am excited about embarking upon this new chapter in our company's history. Having the infrastructure, resources, and content of The Weather Channel Companies will enable wunderground to create some great new products, and improve the quality and reliability of our existing content. We will now be called Weather Underground, LLC, and will maintain the wunderground.com web site as it is.


Figure 1. The original seven founders of wunderground.com, plus our first employee, circa 1998. In front, from left to right: Chris Schwerzler, Jeff Masters, Jeff Ferguson. In back: Dave Brooks, Alan Steremberg, Perry Samson, Chuck Prewitt, and Mike MacDonald.

The wild ride that began in 1995
Back in 1995, when the newly created commercial Internet put up for sale domains with a ".com" designation, and Weather Underground, Inc. became the world's first commercial weather web site, I could not have anticipated the wild ride that brought us to where we are at today. We registered the 2,000th domain ever taken, "wunderground.com", in 1995, missing registering "weather.com " by a month. Later that year, a group of executives from The Weather Channel visited us in Ann Arbor, inquiring on how we might work together. No sale resulted, but over the years, The Weather Channel and Weather Underground have had a number of meetings to discuss a possible merger. Many other companies have inquired about buying us, but we have always opted to stay independent, in order to nurture our creative, alternative weather web site and keep breaking new ground. The company's growth was slow at first, since we never took venture capital money. We grew from 6 employees in 1999 to 20 in 2009. But in the past three years, Weather Underground entered into a rapid period of growth that saw our staff more than double to 57 people. With a swelling user base around the globe, and with demands for our services to be made available across so many new digital platforms like mobile phones and tablets, the board recognized the need for an even greater injection of resources, and the decision was made to merge with The Weather Channel Companies.

How will the merger with The Weather Channel improve wunderground?
The Weather Channel is committed to keeping the Weather Underground brand and the web site in its current form. Weather Underground CEO Alan Steremberg will remain in charge, and our meteorologists and developers will continue to create the ground-breaking weather products that we're renowned for. The plan is to make both wunderground.com and weather.com stronger, by sharing content and infrastructure. Many Weather Underground features, such as our Personal Weather Station data, WunderMap, and my blog, are scheduled to also appear on the weather.com web site in the coming months. My blog's main home will continue to be wunderground.com, and I have been asked to continue to write the same variety of science-based posts on hurricanes, extreme weather, and climate change that I've provided since 2005. I enjoy communicating weather science, and am pleased I will be able to do this for both wunderground and The Weather Channel, which has an audience about three times as large as wunderground's.



Figure 2. One my favorite wunderphotos: a rainbow in Cyprus. With over 1.5 million wunderphotos uploaded, the wunderground community has helped make the web site far better than the employees could have done on their own.

For more information, see our press release, and WU meteorologist Shaun Tanner's blog.

Jeff Masters
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351. GeorgiaStormz 7:51 PM GMT en Julio 02, 2012    
Quoting CosmicEvents:
Not this year, but it's just a matter of time before Bain Capital outsources the blog commenting to China/India, where they can blog faster and cheaper......


dude, really?
Member Since: Febrero 11, 2012 Posts: 0 Comments: 7129
352. jeffs713 7:51 PM GMT en Julio 02, 2012    
Quoting GeorgiaStormz:


dude, really?
Give him credit for creativity.
Member Since: Agosto 3, 2008 Posts: 15 Comments: 5722
353. GeorgiaStormz 7:52 PM GMT en Julio 02, 2012    
Quoting Ameister12:
People are worrying that WU is going to change for the worse. They probably should read this section again.


"The Weather Channel is committed to keeping the Weather Underground brand and the web site in its current form. Weather Underground CEO Alan Steremberg will remain in charge, and our meteorologists and developers will continue to create the ground-breaking weather products that we're renowned for."

Calm down. WU isn't gonna change.




Wow, another voice of reason....

Ok, plus this post if you dont see this merge as being bad.
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354. GeorgiaStormz 7:52 PM GMT en Julio 02, 2012    
Quoting jeffs713:
Give him credit for creativity.


k
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355. StormTracker2K 7:52 PM GMT en Julio 02, 2012    
Quoting JeffMasters:


I expect there will be an increase in traffic (and potentially trolls) on my blog in the coming weeks. Last I saw, the timetable was to put my blog on weather.com by July 25. I expect there will be no comments allowed there at first, but don't know for sure. I don't know what kind of cross-linking will occur from weather.com to WU; I suspect not much this year.

Jeff Masters

LOL! That was great Doc! No matter how I feel about TWC it doesn't matter. All that matters is that you get the respect you and this blog deserves. Hopefully you and your staff are getting paid nicely now.
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356. observing 7:53 PM GMT en Julio 02, 2012    
A very big day indeed - Congratulations!
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357. FtMyersgal 7:53 PM GMT en Julio 02, 2012    
Quoting CosmicEvents:
Not this year, but it's just a matter of time before Bain Capital outsources the blog commenting to China/India, where they can blog faster and cheaper......


My name is Peggy
Member Since: Septiembre 16, 2010 Posts: 0 Comments: 980
358. yoboi 7:53 PM GMT en Julio 02, 2012    
Quoting JeffMasters:


I expect there will be an increase in traffic (and potentially trolls) on my blog in the coming weeks. Last I saw, the timetable was to put my blog on weather.com by July 25. I expect there will be no comments allowed there at first, but don't know for sure. I don't know what kind of cross-linking will occur from weather.com to WU; I suspect not much this year.

Jeff Masters



best of luck....maybe someone will invent troll spray by then....
Member Since: Agosto 25, 2010 Posts: 0 Comments: 2421
359. GeorgiaStormz 7:54 PM GMT en Julio 02, 2012    
You guys are like a bunch of screaming toddlers.

What happened to the intellectuals on here

you are just viewing this through old biases built off a few blown forecast, the superiority or our knowlege to TWC programming, and a few TWC jokes.
Try to be objective

this is worse than when wendy's bought arbies, and arbies was supposed to become a clown place
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360. weatherh98 7:54 PM GMT en Julio 02, 2012    
Quoting GeorgiaStormz:



Wow, another voice of reason....

Ok, plus this post if you dont see this merge as being bad.


This is telling
---------------------------------------------

353. GeorgiaStormz 7:52 PM GMT on July 02, 2012 +0
Quoting Ameister12:
People are worrying that WU is going to change for the worse. They probably should read this section again.


"The Weather Channel is committed to keeping the Weather Underground brand and the web site in its current form. Weather Underground CEO Alan Steremberg will remain in charge, and our meteorologists and developers will continue to create the ground-breaking weather products that we're renowned for."

Calm down. WU isn't gonna change.




Wow, another voice of reason....

Ok, plus this post if you dont see this merge as being bad.
Member Since: Junio 17, 2011 Posts: 11 Comments: 6076
361. BigTuna 7:54 PM GMT en Julio 02, 2012    
Quoting sunlakedude:
So there won't be any changes? Take it from someone who has worked for companies that were bought out by other companies, that's what they always say. But in a year or two they will turn your company upside down and you won't want to work for it. The $5 annual subscription fee will become $25 and you'll still have to endure pop-ups that get by even the best pop-up blockers. Once that happens, I'm outta here. I wish it were not so, but it is.

Yes, THIS. No disrespect to Dr. Masters or any of the WU team. In fact quite the contrary - the pessimism about the future of WU is precisely BECAUSE the founders will not have as much say in its direction. We could trust that the old team had our best interests at heart. We cannot say with any certainty that will continue to be the case in a year or two. I will remain a member unless and until those changes start trickling down.
Member Since: Septiembre 26, 2004 Posts: 0 Comments: 129
362. freezeNgraham 7:55 PM GMT en Julio 02, 2012    
I was deeply upset when I saw that wunderground was sold to TWC. TWC no longer puts emphasis on the weather the way they used to. Hopefully this will not affect the design of the wunderground website.

I cannot stand the Weather.com website because it is very hard to navigate, locations of certain features constantly change, and the ad's take over your PC. Every time I get ready to click on a map an ad pops up right as I am clicking. Then I have to wait for the ad to close so I can try again.

What will this mean for those of us that get free membership for streaming weather station data? Will the wunderground app still work?
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363. weatherh98 7:55 PM GMT en Julio 02, 2012    
Quoting FtMyersgal:


My name is Peggy


trasnfer
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364. Ameister12 7:55 PM GMT en Julio 02, 2012    
Not to often you see Doc's blog so active when the tropics are quiet.
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365. Articuno 7:55 PM GMT en Julio 02, 2012    
Quoting GeorgiaStormz:
You guys are like a bunch of screaming toddlers.

What happened to the intellectuals on here

im still here
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366. Dr. Jeff Masters, Director of Meteorology (Admin)
7:55 PM GMT en Julio 02, 2012
   
Quoting GeorgiaStormz:
Dr masters is this the reaction you were expecting?



Sure. My wife's not too happy with the sale, for some of the reasons y'all have expressed here. But change is the only constant in life, and after 17 years, I'm ready to be done managing the company. I want to focus on reaching as many people as I can with the message that we have pushed our climate to a new, more dangerous state. We'd better start taking strong action to prepare for what's coming.

Jeff Masters
367. Yamaneko 7:55 PM GMT en Julio 02, 2012    

If Bain Capital owns WU, then look for half your staff to be fired and the rest of the work outsourced. You'll be kept around and have to pay them gargantuan management fees, then leverage yourself to pay them back for buying you.

When they do so, just start a new blog and a lot of us may follow you.
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369. GeorgiaStormz 7:56 PM GMT en Julio 02, 2012    
I dont like the TWC website now because i actually have to update my Java and stuff.
lol
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370. VR46L 7:56 PM GMT en Julio 02, 2012    

Quoting CosmicEvents:
Not this year, but it's just a matter of time before Bain Capital outsources the blog commenting to China/India, where they can blog faster and cheaper....
Quoting FtMyersgal:


My name is Peggy


and I am From Mumbai
Member Since: Marzo 1, 2012 Posts: 0 Comments: 2730
371. Methurricanes 7:57 PM GMT en Julio 02, 2012    
Quoting jeffs713:
First off, if you have a storm surge coming towards you anything close to your estimated elevation, you should be getting out (since you're likely in an evac area anyway). Secondly, just because it hasn't flooded in xxx years means very little. When Ike hit, Houston had not been hit by a hurricane since 1983. Georgia hasn't been hit in something like 100 years. Doesn't mean it won't happen.

And finally, if your elevation is, for example, 15 feet, and there is a storm surge of 12 feet expected... you need to remember that the storm surge height is the MEDIAN height of the water. It doesn't account for waves at all.
Its a vacation house, it snot like your going to want to be there if there is a storm. But it is not like everyone know, my house is x.xxx ft above sealevel. so if they say its 9 ft surge, people don't know, especially in the South where the soastal plain is 40 miles inland. and a 9 foot surge goes 2 miles inland.
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372. shack226 7:57 PM GMT en Julio 02, 2012    
I gave up on the weather channel about 5 years ago and went with weather underground. The weather channel was more interested in commerical aspect and not the local aspect of weather. I found their information to be "TOO GENERAL" for the local area. Weather underground always stayed with the local aspect and had more choices for the local aspect. I hope this is not a sad day for weather underground. If you follow in WC footsteps, it will be a short history for Weather Underground.
Member Since: Marzo 11, 2009 Posts: 0 Comments: 0
373. Tazmanian 7:57 PM GMT en Julio 02, 2012    
i love when dr m Ignores my posts whats try one more time


will the blogs be geting a face lift and will there be new toys added or re move?
Member Since: Mayo 21, 2006 Posts: 5088 Comments: 111323
374. Articuno 7:57 PM GMT en Julio 02, 2012    
If there isn't going to be any changes, then what is the point of buying WU? It's probably going to go through some, at the least, slight changes.
Member Since: Octubre 22, 2011 Posts: 0 Comments: 1926
375. GeorgiaStormz 7:57 PM GMT en Julio 02, 2012    
Quoting NavarreMark:
Even more people can witness the daily "whos a troll", "your a troll", "report and ignore" rituals by the same people over and over. LOL


i seriously doubt blog membership will increase any time soon
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376. weatherh98 7:59 PM GMT en Julio 02, 2012    
Quoting JeffMasters:


Sure. My wife's not too happy with the sale, for some of the reasons y'all have expressed here. But change is the only constant in life, and after 17 years, I'm ready to be done managing the company. I want to focus on reaching as many people as I can with the message that we have pushed our climate to a new, more dangerous state. We'd better start taking strong action to prepare for what's coming.

Jeff Masters


WOAH usually if the wife says no, Its a definite no! howd you manage to get it through her Doc?
Member Since: Junio 17, 2011 Posts: 11 Comments: 6076
377. GeorgiaStormz 7:59 PM GMT en Julio 02, 2012    
Quoting Articuno:
If there isn't going to be any changes, then what is the point of buying WU? It's probably going to go through some, at the least, slight changes.


He told you the point.
GO back and read it. Again
Member Since: Febrero 11, 2012 Posts: 0 Comments: 7129
378. GeorgiaStormz 8:00 PM GMT en Julio 02, 2012    
Quoting JeffMasters:


Sure. My wife's not too happy with the sale, for some of the reasons y'all have expressed here. But change is the only constant in life, and after 17 years, I'm ready to be done managing the company. I want to focus on reaching as many people as I can with the message that we have pushed our climate to a new, more dangerous state. We'd better start taking strong action to prepare for what's coming.

Jeff Masters


Ok, now im sure this is a mistake
When wife aint happy, nobody is happy.
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379. PityDAFool 8:00 PM GMT en Julio 02, 2012    


What have I become
My sweetest friend
Everyone I know goes away
In the end
And you could have it all
My empire of dirt
I will let you down
I will make you hurt

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380. weatherh98 8:00 PM GMT en Julio 02, 2012    
Quoting GeorgiaStormz:


i seriously doubt blog membership will increase any time soon


doc thinks it will.
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381. Ameister12 8:01 PM GMT en Julio 02, 2012    
I'm thinking a lot of people just read the title of the blog and starting commenting instead of reading the whole thing.
Member Since: Agosto 9, 2009 Posts: 9 Comments: 3481
382. RickWPB 8:01 PM GMT en Julio 02, 2012    
Quoting JeffMasters:


Everything on the WU site will remain as-is, including the no-ads option.

Jeff Masters
That's good to hear. Hope it will continue that way. I would hate to not have access to NEXRAD or TDWR sites any longer. Many times govt run sites don't like the 'commercial' connection.

If this works, congratulations to all involved.
Member Since: Septiembre 26, 2007 Posts: 0 Comments: 297
383. weathermanwannabe 8:01 PM GMT en Julio 02, 2012    
TWC. I will volunteer (for a reasonable fee) to cover any storms heading into the Florida Big Bend region from the coast if you supply me with the truck, a crew, and satellite feed............
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384. GeorgiaStormz 8:01 PM GMT en Julio 02, 2012    
Quoting weatherh98:


doc thinks it will.


he doesnt know yet
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385. WxGeekVA 8:01 PM GMT en Julio 02, 2012    
...and now back to Jim Cantore, reporting from Shower Curtain, FL!

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386. washingtonian115 8:01 PM GMT en Julio 02, 2012    
Quoting GeorgiaStormz:


looks like ill be in DC this weekend, where should i go besides the museums
Exciting!.The zoo is a nice place to go it's for free(watch out for those high priced foods,they have other places to eat at across the street including 7 eleven just right outside the zoo entrance).I like to go to the wharf on the water front down by the Phillips restaurants.China town is another good place to spend time at(the Verizon center is located down there).We have Union station Tinley Town and Dupont circle.Some old historic houses are located down in those places if you look hard enough.And of course visit our traditional land marks....Not to far from downtown D.C is a mall called Pentagon city(actually located in V.A but it's right across the water).Have fun I can't explain it all in one post.
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387. Articuno 8:01 PM GMT en Julio 02, 2012    
Quoting GeorgiaStormz:


He told you the point.
GO back and read it. Again

...
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388. weatherh98 8:02 PM GMT en Julio 02, 2012    
well, with that i flip on weather center live
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389. Filoso 8:02 PM GMT en Julio 02, 2012    
It's hard to believe I have been using Wunderground and its predecessor site for over 17 years. I first found the site during the active 1995 hurricane season, when it was still hosted at the University of Michigan. I can still remember the cirrus.sprl address that I had to type in on a dialup connection. Not sure what the future will bring, but I hope the focus on research and personal input from its users will continue. The value of the PWS database is profound and I am proud to have been a participant in providing data for over a decade. Godspeed, Wunderground.
Member Since: Septiembre 29, 2004 Posts: 16 Comments: 1
390. islander101010 8:02 PM GMT en Julio 02, 2012    
anti.gw.group....http://stevengoddard.wordpress.com /2012/07/02/joe-bastardi-puts-recent-extreme-weath er-in-perspective/....until.we.see.a.water.level.c hange.still.not.sure
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391. GeorgiaStormz 8:02 PM GMT en Julio 02, 2012    
Quoting Ameister12:
I'm thinking a lot of people just read the title of the blog and starting commenting instead of reading the whole thing.


i KNOW.

we are averaging about a comment every 15secs, the initial shock should be abating now
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392. TAMPASHIELD 8:03 PM GMT en Julio 02, 2012    
Quoting WxGeekVA:
...and now back to Jim Cantore, reporting from Shower Curtain, FL!




Reported!
Member Since: Abril 21, 2012 Posts: 4 Comments: 288
393. DrMickey 8:03 PM GMT en Julio 02, 2012    
Quoting WxGeekVA:
...and now back to Jim Cantore, reporting from Shower Curtain, FL!


..and we go first to Jim Cantore, standing right inside a Hebert Box. Jim, are those tunnels I see in the box?"
Member Since: Mayo 22, 2005 Posts: 0 Comments: 111
394. GeorgiaStormz 8:04 PM GMT en Julio 02, 2012    
Quoting weathermanwannabe:
TWC. I will volunteer (for a reasonable fee) to cover any storms heading into the Florida Big Bend region from the coast if you supply me with the truck, a crew, and satellite feed............


Ill cover N GA severe weather, but im more likely to make the storms die with my kind of luck
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395. StormTracker2K 8:04 PM GMT en Julio 02, 2012    
Quoting WxGeekVA:
...and now back to Jim Cantore, reporting from Shower Curtain, FL!



Miami that is. LOL!!!
Member Since: Octubre 26, 2011 Posts: 0 Comments: 2651
396. weatherh98 8:04 PM GMT en Julio 02, 2012    
Quoting WxGeekVA:
...and now back to Jim Cantore, reporting from Shower Curtain, FL!



What is the shower curtain joke, i still dont get it
Member Since: Junio 17, 2011 Posts: 11 Comments: 6076
397. duranta 8:04 PM GMT en Julio 02, 2012    
So what's in it for the Weather Channel Companies?
Member Since: Julio 8, 2005 Posts: 0 Comments: 41
398. LargoFl 8:04 PM GMT en Julio 02, 2012    
Member Since: Agosto 6, 2011 Posts: 0 Comments: 22421
399. TheOnlyBravesFan 8:05 PM GMT en Julio 02, 2012    
Quoting weathermanwannabe:
TWC. I will volunteer (for a reasonable fee) to cover any storms heading into the Florida Big Bend region from the coast if you supply me with the truck, a crew, and satellite feed............


I'll do the same for North Atlanta...
Member Since: Enero 30, 2012 Posts: 10 Comments: 186
400. StormTracker2K 8:06 PM GMT en Julio 02, 2012    
Quoting weatherh98:


What is the shower curtain joke, i still dont get it


JFV weather reporting from his bathroom weather office back in the day.
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401. SFLWeatherman 8:06 PM GMT en Julio 02, 2012    
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About JeffMasters
Jeff co-founded the Weather Underground in 1995 while working on his Ph.D. He flew with the NOAA Hurricane Hunters from 1986-1990.

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