Press Releases

audiohighway.com Signs Co-branding Agreement With Weather Underground to Add Audio to Popular Weather Site

Both companies anticipate increased revenue from the agreement: Weather Underground due to longer/more frequent visits to its Web site, as audiohighway.com foresees new visitors.

CUPERTINO, Calif. (March 9, 1999)—audiohighway.com (Nasdaq: AHWY), an Internet-based information and entertainment company, today announced it has entered a co-branding agreement with Weather Underground to deliver free audio content to users of the Weather Underground Web site (http://www.wunderground.com/).

Under terms of the agreement, audiohighway.com will integrate its library of thousands of free audio selections into the Weather Underground site via links to the audiohighway.com Web site. These links will allow Weather Underground users to download and listen to free audio content such as audiobooks, music, news, entertainment and comedy selections, including MP3 content. As a result of the agreement, audiohighway.com expects increased visits to its Web site, while Weather Underground sees its customers spending more time on its site due to the addition of free audio content. Both companies anticipate generating additional advertising and e-commerce revenue.

"As we move forward through 1999, audiohighway.com will continue to look for opportunities, like this agreement with Weather Underground, to build the traffic on its Web site," said Jay Adams, audiohighway.com's director of business development. "According to Media Metrix, Weather Underground currently has one of the 500 most-visited sites on the Internet. Additional traffic and content downloads through a company like Weather Underground should mean increased revenue for audiohighway.com."

"We are proud to be involved with audiohighway.com and its cutting-edge ideas, content and technology," said Chuck Prewitt, vice president of sales and marketing at Weather Underground. "We provide the most up-to-date weather information on the Web. And beyond that, we want to encourage our customers to stay longer on our site and visit us more often. Adding free audio content from audiohighway.com is one way we believe we can accomplish those goals."

The Weather Underground Inc. was founded in 1995 as an Internet content publisher, specializing in real-time delivery of weather conditions, forecasts and warnings in more than 30 languages worldwide. The Weather Underground provides customized weather Web solutions to the broadcasting, Internet service provider (ISP), newspaper and wireless industries. Weather Underground's Web site has been recognized as the leading weather information provider on the Web today with more than 24 million page views per month. Additional information about Weather Underground products, services and clients can be found at http://www.wunderground.com/about/.

audiohighway.com (Nasdaq: AHWY) is an Internet-based information and entertainment company that has built one of the largest libraries of free audio content for consumers on the Internet. Consumers visiting the company's Web site (www.audiohighway.com) can access thousands of hours of audiobooks, music, news, entertainment, education and information selections in a number of Internet audio formats (including MP3 and the company's own AudioWiz.) through eight audio channels. In addition, the site is updated throughout each day with timely news and information feeds. This free audio content can be streamed via the Internet directly to PCs for immediate listening or downloaded for future playback. For more information, contact the company at 408-255-5301 or 800-77LISTEN.